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Marketing Blog

September 28, 2015

LEGAL PRACTICE SUCCESS – BEST PRACTICES AND TIPS ON HOW TO SUCCEED

The most important aspect of running a successful legal practice involves around building positive brand impressions. The kind of value your brand delivers and how well you are able to communicate that value to your target audience play a crucial role in brand reputation. Building brand value for your legal …Read More

September 21, 2015

HOW TO WRITE CONTENT FOR YOUR TARGET AUDIENCE

Creating high quality content is a big challenge for any brand. However, high quality content is still the most effective way to market your legal brand and as such you cannot go about it haphazardly. The fact that even big brands and B2Bs are now using quality content to marketing …Read More

August 14, 2015

HOW TO USE REFERRAL MARKETING FOR YOUR LEGAL PRACTICE

referral

Top 3 Ways in which Referral Marketing can Boost Legal Practice Marketing; Effective in attracting a highly relevant client base. Referred clients tend to be more loyal and they can bring in higher profit margins. The closing ratio for referred leads stands at 60% Vs close ratio of 10% for …Read More

July 26, 2015

HOW TO MARKET YOUR LEGAL PRACTICE BRAND TO SHOWCASE PRACTICE VALUE

Brand

The challenge to consistently create compelling marketing messages as a way of attracting a potential and relevant client base is a major marketing goal for any brand. However, this is one of the best and most effective ways of building trust in your legal practice brand. Digital competitiveness requires that …Read More

July 3, 2015

FACEBOOK FOR LEGAL PRACTICES – HOW TO BUILD BRAND VISIBILITY

BRAND on price labels

Facebook is without doubt one of the leading and most popular social platforms today. Given its diverse audience, it is extremely likely that a vast majority of your potential clients are on Facebook. This makes it one of the most important places for legal practices to market their practice brand. …Read More


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